Happy Mother’s Day

life-is-good-heartIt is tiring and difficult to exude appreciation on a consistent basis, but our mothers deserve no less.  As a family owned company, we at Sports Unlimited feel pretty darned strongly about our families and the special relationship everyone has with his or her mother.  This weekend is not the time for us to sell, but for us to celebrate!

Hi Grandma!
Hi Grandma!

Showering our mother or grandmother or the mother of our children with gifts is lovely, but common.  The right gift can be truly heartfelt, but the one perfect way to convey our sincere appreciation is simply to spend time with her.  Make the phone call, drive down the street or go for a walk with her.  When we can’t necessarily say precisely how we feel, a mother knows that a squeeze of the hand, an honest glare, or the words ‘Thank You’ from her son or daughter is the recognition of a lifetime of compassion and giving.  At 5:30AM on Sunday, I’ll be awake and groggily readying myself for the Susan G. Komen 5K in Philadelphia, but whether you are racing or not, being active and supportive to your mother in any endeavor is important.

Go Mom, Go Blue!
Go Mom, Go Blue!

Spending time and acknowledging her value as a mother is what Mother’s Day is about, but that isn’t to say that moms don’t like gifts!  I would however suggest that you buy her something that represents the person she is and wants to be.  We won’t stop you from running, or relaxing, or climbing a mountain, but maybe this weekend, bring your mom along.

Happy Mother’s Day everybody.

By Isaac Clark

Isaac is a writer at Sports Unlimited.

Life Is Good Donates 10% of Net Profits to Kids in Need

Life is good plans to donate 10% of their net profits in 2013 to help kids in need! Shop Life is good today, and help kids everywhere.

Life is good Donates 10% of Net Profits to Kids in Need With the lofty goal of spreading optimism globally, the apparel company with a heart, Life is good, has pledged to donate 10% of their net profits for 2013 to help kids in need.

Through their non-profit Life is good Kids Foundation, the money will directly fund the Life is good Playmakers Program, which provides training and support to childcare professional all around the world. Giving these professional tools and training, the Playmakers Program helps to ensure children everywhere get to grow up healthy and cared for, feeling safe and loved.

To date co-founders Bert and John Jacobs have already raised more than $9.5 million for the foundation and kids in need. In the past, 100% of the funds have come from money raised through the annual Life is good Festival (a two-day celebration of music and joy), community fundraising, special Life is good products, and all profits from John and Bert’s speaking engagements.

Now, by adding 10% of its net profits to their already huge fund raising ventures, Life is good has reinforced their commitment to children and upped the ante on how a brand can drive social change!

Life is good Mens ApparelAiming to raise a combined $2 million for kids in 2013, the company hopes to use their business as a source of positive purpose in this world. With this new pledge, it’s simpler than ever to help, says co-founder Bert Jacobs. “When you do business with Life is good, you help kids in need.”

“Our community, including each of you, who choose to focus on what is right with the world even when it’s not perfect, will always drive our brand,” said Jacobs. “This beautiful road trip has only just begun.”

New Life Is Good Spring 2012 Apparel!

With all of this cold, grey winter weather, the warm greenery of spring may seem impossibly far off. But to the people at Life is good, the scents of backdoor barbeques and fresh cut grass, the sounds of softly strumming guitars, and the joys of pure relaxation are never out of reach. That’s why we figured there was no better time than now to unveil the brand new Life is good spring line at Sports Unlimited, and to reveal our sweet new life is good deal! Stock up on these new styles, and when you buy 2 life is good shirts, get the 3rd 50% off! Sweet deal right?

2012 Life is good Women’s Spring Line:

Celebrating the many moods of the season, the new life is good women’s apparel spring line delivers a range of new, cool colors and styles, offering something for everyone and every occasion. Check out a few of our new favorites:

2012 Life is good Men’s Spring Line:

The latest life is good men’s wear continues to honor all that is man! From fishing to camping, golfing to barbecuing, life is good men’s spring apparel details the best parts of being a guy this season!

Life is good for the kids too! The life is good kids apparel spring line has the coolest school clothes and weekend tee’s to keep them stylish, with that unique flare. Plus, there is no higher quality brand than life is good, so you know these shirts will last through years of horsing around!

Known for their unimaginably comfortable shirts and sweatshirts, sporting the cool colors of the seasons and uniquely heartwarming graphics, life is good has built their success by embodying happiness. What started with a simple t-shirt and the undeniably lovable grin of their character “Jake,” has evolved into full lines of apparel and accessories that define the many things that make life good! But it’s what life is good does outside of the stores that makes them really unique, and what makes them a favorite here at SU. Constantly and consistently charitable, life is good is dedicated to improving the lives of children everywhere, and hosts countless festivals every year to raise money for causes that bring joy and education to kids around the globe. So when you rock life is good this spring, know that you’re also making life a little better for others!